What does it take to become a content creator?

You'll have to learn a lot of new things: algorithms, social media marketing, copywriting. These new skills will help you promote yourself. If you prefer to work as a freelancer in the field of content creation, it's also possible to become a ghostwriter or social media manager. To address the above, I recommend creating a “Do 100” project.

This is an idea popularized by my friend Visakan Veerasamy. Basically, commit to doing 100 of X, where X is the content creation skill you want to improve. For example, if you're trying to excel at creating short videos, then commit to creating 100 TikTok videos. If you're writing, commit to creating 100 tweets or writing 100 blog posts.

If you're learning photography, post 100 photos to Instagram. While I didn't call it a “Make 100” project back then, I committed to sending one email a day, five days a week, to subscribers of my breakdance blog. I finally wrote more than a hundred emails. Looking back, I now realize that this project really increased my writing skills.

The most direct way to get a job as a content creator is to look for open positions. With your “Make 100” project as your portfolio, you'll be up to date to get one. Take a look at these job boards and see if they fit the job criteria. Broaden your horizons a bit, positions such as “content marketing manager” or “content strategist” could also be good matches.

I grew up in San Diego, Austin and New York. If you're interested in becoming a content creator, one of the first things you should consider is how much education you need. We've determined that 76.8% of content creators have a bachelor's degree. In terms of higher education levels, we found that 7.1% of content creators have master's degrees.

Even though most content creators have a college degree, it's possible to become one with a high school degree or GED. A content creator is a professional who creates text, video, or audio digital media assets for a specific audience. Companies often hire content creators to create social media content, videos, photos, EDM, and articles. As a result, his blog, GoodTomicha, addresses brand collaboration tips and fare transparency, along with other content pillars, such as fashion and travel.

Companies around the world hire content creators to create blog posts, videos, photos, e-books and more to promote their brands and engage new and existing customers. Changing the format of a resource from a completely different field is a great way to highlight and create engaging content. Seek to learn from these questions so that you can iterate your content creation process. Among other tasks, you are expected to distribute your content on social media, understand SEO, and collaborate with sales and marketing teams.

While some of us may dream of being the next YouTube or Instagram sensation, being a content creator is much more than just having thousands of followers. You need to create assets such as a decent-sized audience and a commendable body of work to become a sought-after content creator in your niche. If you or your company decides to focus on organic traffic, for example, it's a good idea to study Google's search algorithm to find out how it ranks content. Brainstorming can be the most fun and sometimes the most challenging part of the content creation process.

The most common places where content creators can find work are agencies, in-house teams, or to become freelancers. As mentioned before, you don't need to have any kind of experience to become a content creator either. If you want to improve your content creation skills, the best way is to create something and publish it. In fact, depending on your goals, you can set up key performance indicators (KPIs) to evaluate your content.


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